Key Services Delivered

• Campaign Strategy & Setup:
  Planned and launched Google Search, Display, and Shopping campaigns, targeting high-intent keywords and relevant audiences.
• Keyword Research & Optimization:
  Conducted thorough keyword research to identify high-converting terms, continuously optimizing bids and match types for maximum performance.
• Ad Copy & Creative Testing:
  Developed multiple ad copies, responsive search ads, and display creatives to increase click-through rates and engagement.
• Conversion Tracking & Analytics:
  Set up GA4 and Google Ads conversion tracking to measure website actions such as add-to-cart, checkout, and purchases.
• Budget Management & Optimization:
  Monitored campaign performance, optimized daily budgets, and adjusted bidding strategies to improve ROAS and cost per conversion.
• Reporting & Insights:
  Delivered regular performance reports, highlighting top-performing campaigns, keywords, and ad groups, along with actionable optimization recommendations.